Taken from :
Published 18 August 2014
BMI View: our bullish outlook for the Indonesian IT market is reflected in the latest consumer confidence survey released by Nielsen in July 2014, which found Indonesians to be the second most optimistic from a cross-section of 60 markets. This supports our forecast for the Indonesian IT market to be a regional out performer over the medium term - with IT market growth expected to benefit from strong economic growth, a low PC penetration rate , enterprise and public service modernisation and an emerging middle class. Retail hardware, enterprise software and cloud computing are expected to be key drivers of medium - term growth. However, there is short-to-medium term downside in Indonesia as vendors face depreciation of the rupiah, which has raised the cost of dollar denominated hardware and software imports, or required vendors to absorb the costs . In the immediate future, IT spending is forecast to increase to IDR 142.5 trn in 2014 , up 17.3% from 2013, with the IT market accounting for 1.4% of GDP .
Headline Expenditure Projections
Computer Hardware Sales: IDR 85.5 trn in 2014 to IDR 131.7 trn in 2018, at a compound annual growth rate (CAGR) of 12.2% in local currency terms. Growth boosted by deepening of the market as Android tablet vendors and Microsoft notebook vendors compete aggressively on price.
Software sales: IDR 23.9 trn in 2014 to IDR 43.7 trn in 2018, at a CAGR of 17.5% in local currency terms. Piracy is a major drag on software market growth, but despite this demand growth in 2014 will be strong as enterprise software deployments drive spending, with modernisation in the manufacturing, mining and tourism verticals offering the greatest opportunities to vendors.
IT Services Sales: IDR 33.1 trn in 2014 to IDR 56.0 trn in 2018, at a CAGR of 15.0% in local currency terms. Cloud service adoption remains low in 2014, but as telecoms infrastructure improves and end-user education levels increase cloud services are expected to gain...
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